Senior Media Planner
2 months ago
About the Role:
We are seeking a highly skilled and experienced Media Planner to join our team at Born Social. As a Media Planner, you will play a key role in developing and executing media plans that drive business results for our clients.
Key Responsibilities:
- Lead and develop a team of planners to deliver successful media plans and industry-leading results.
- Represent the Media team within Born Social for key clients and build strong relationships to understand their business objectives and media needs.
- Develop and implement budget planning and KPI setting strategies to deliver desired outcomes for clients.
- Select the right media channels to achieve client objectives and allocate media budgets accordingly.
- Work closely with strategy and creative teams to develop social-first content ideas and execute them across media plans.
- Develop account measurement frameworks and reporting to prove the impact of media plans and deliver insights to clients.
- Drive new business growth through pitch work and existing client relationships.
Requirements:
- 3+ years of experience in paid media planning, preferably in an agency setting.
- Proven track record of creating media plans for brand and eCommerce clients and ensuring accurate delivery.
- Strong client-facing experience and ability to manage client relationships.
- Hands-on experience building campaigns on Meta and TikTok, with exposure to other platforms like Google AdWords, YouTube, Snapchat, X, Spotify, and Pinterest.
- Analytical mind with creativity, problem-solving, and evaluation skills to achieve client objectives.
- Confidence with numbers, including data analysis and interpretation.
- Collaborative mindset with experience working with multiple stakeholders to ensure media is considered from strategy to delivery.
- Confidence in presenting ideas and communicating complex media planning concepts.
- Ideal experience in leading and managing people.
About Our Values:
We value individuals who share our values and can contribute to our culture. Our values are:
- See Challenge as Opportunity: We approach challenges with a growth mindset and see them as opportunities for growth and learning.
- Say It Simply: We communicate clearly, honestly, and confidently to ensure effective collaboration and decision-making.
- Do What You Say: We take ownership of our actions and commitments, and we trust each other to deliver on our promises.
- Make Each Other Better: We prioritize collaboration and development, taking responsibility for growing ourselves and others.
- Consciously Contribute: We strive to make a positive impact beyond our organization, prioritizing social responsibility and sustainability.
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