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Senior Media Planner
2 months ago
About the Role:
We are seeking a highly skilled Senior Media Planner to join our team at Born Social. As a Senior Media Planner, you will be responsible for leading and developing our team of planners, building on the team output of successful ideas and industry-leading plans.
Key Responsibilities:
- Lead and develop our team of planners to deliver high-quality media plans.
- Represent the Media team within Born Social for key clients and help them understand the role that media plays in hitting their targets.
- Develop and implement budget planning and KPI setting strategies to deliver desired outcomes.
- Select the right channels for a brief and allocate media budgets to the chosen platforms across the funnel.
- Work alongside strategy and creative teams to develop social-first content ideas and communicate how to execute them across the plan.
- Recommend and implement account measurement frameworks and reporting to prove the impact of the work done for clients.
- Grow our team's portfolio of clients with new and exciting brands through pitch work and existing client relationships.
Requirements:
- 3 or more years of experience working with paid media, preferably in an agency setting.
- Experience creating media plans for both Brand and eCommerce clients and ensuring their accurate delivery.
- Client-facing experience and confidence in managing client relationships.
- Hands-on experience building campaigns on Meta and TikTok, with exposure to other platforms like Google AdWords, YouTube, Snapchat, X, Spotify, and Pinterest.
- An analytical mind with creativity, problem-solving, and evaluation of results.
- Confidence with numbers, including looking at tables of figures, spreadsheets, and creating graphs to identify insightful trends.
- Experience working with multiple stakeholders to ensure media is considered from strategy to delivery.
- Confidence in presenting ideas and helping others understand the intricacies of media planning.
- Ideal experience leading and managing people.
Our Values:
We aim to pinpoint the magic ingredients for us at our best. We look for people who share our values and can add to our culture.
See Challenge as Opportunity: This is not a value of optimism, nor is it about loving every challenge.
Say It Simply: How we communicate. Think of the basic rules of communication - honest, clear, confident.
Do What You Say: The crux of our reputation and longevity. When you join Born Social, our trust is fully given. It is yours to lose.
Make Each Other Better: Our culture of collaboration and commitment to development. We are only as good as the people around us, so we all take responsibility for developing each other, as well as ourselves.
Consciously Contribute: Bigger than all the others. It ensures we grow right. It broadens our focus beyond Born Social and cements our commitment to doing what's just, not what's easy or immediately self-serving.