Area Sales Manager Position

6 days ago


Twyford, Wokingham, United Kingdom Farol Ltd Full time
Job Opportunity: Area Sales Manager - Turf Machinery

About the Company:

Farol Ltd is a leading agricultural and groundcare business in the UK, holding the John Deere franchise and other brands. We are committed to delivering exceptional service and creating a rewarding environment for our employees.

We have a strong vision to be at the forefront of technology and develop a rich and dynamic workplace culture.

About the Role:

We are seeking an experienced Area Sales Manager to join our team at our Twyford depot, covering the Berkshire area. This position offers a unique opportunity to work with industry-leading franchises, including John Deere, Club Car, Turco, and Wiedenmann.

Key Responsibilities:

  • Plan and drive sales by utilizing our CRM tool (MS Dynamics)
  • Achieve sales targets set by the Golf & Turf Business Director: sales volumes, gross profit, sales mix
  • Maintain customer and company relations at a high standard

Required Skills and Qualifications:

  • Familiarity with professional groundcare machinery
  • Previous sales experience, preferably within the agricultural or groundcare industry
  • A full driving license is essential
  • Strong IT skills, ability to learn new software and systems quickly
  • Self-motivation, ability to work individually and as part of a team

Benefits:

  • Competitive basic annual salary (£45,000)
  • Generous commission scheme
  • Company vehicle
  • Up to 25 days holiday (plus Bank Holidays)
  • Pension scheme
  • Free financial planning service
  • Ongoing training

About Farol Ltd:

We value our employees' expertise, skills, and professionalism. Our people-focused approach ensures that everyone's contribution is recognized and rewarded. We strive to provide a dynamic and supportive work environment where teamwork thrives.



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