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Content Marketing Specialist

2 months ago

Durham, Durham, United Kingdom Intellect Group Full time
Job Description

**Job Title:** Content Marketing Specialist

**Job Summary:** We are seeking a highly skilled Content Marketing Specialist to join our team at Intellect Group. As a Content Marketing Specialist, you will play a key role in developing and implementing a comprehensive content marketing strategy that drives engagement, builds brand awareness, and generates leads.

Key Responsibilities:

  • Content Creation: Develop and produce high-quality, engaging content across various channels, including social media, blogs, and email newsletters.
  • Content Calendar Management: Collaborate with the marketing team to plan and schedule content in advance, ensuring consistency and efficiency.
  • Video Production: Plan, write, film, and edit engaging video content for social media, including product highlights, promotional videos, behind-the-scenes clips, and tutorials.
  • Brand Voice and Style: Ensure a consistent brand voice and style across all written content, aligning with our company's tone and messaging.
  • Community Engagement: Actively monitor social media channels to engage with followers, responding promptly and appropriately to comments, messages, and mentions.
  • Performance Analysis: Analyze content performance, gathering insights and reporting on key metrics and performance indicators.

Requirements:

  • Education: Bachelor's degree in Marketing or a closely related field.
  • Experience: Demonstrable experience in producing content for various social media platforms.
  • Skills: Expertise in graphic design and video editing software (e.g., Adobe Creative Suite, Final Cut Pro), strong writing skills, and familiarity with SEO principles and social media algorithms.

What We Offer:

  • A dynamic and supportive work environment
  • Opportunities for professional growth and development
  • A competitive salary and benefits package