Marketing Automation Strategist

3 weeks ago


Durham, Durham, United Kingdom Central Employment Agency (North East) Limited Full time

Marketing Automation Role

Central Employment Agency (North East) Limited is seeking a skilled marketing automation specialist to join their expanding in-house marketing and commercial team.

Main Responsibilities:

  • Marketing Automation Platform Management
  • Ensure seamless integration of marketing automation tools with CRM systems and other marketing technologies.
  • Email Marketing Campaign Development
  • Develop and implement email marketing campaigns that align with business needs and lead generation objectives.
  • A/B Testing and Analysis
  • Conduct A/B tests to optimise campaign performance, including subject lines, content, and call-to-action elements.
  • Marketing List Management
  • Segment and manage automated marketing lists to ensure targeted and effective marketing efforts.

Requirements:

  • Proficiency in marketing automation platforms and email marketing tools.
  • Strong analytical and problem-solving skills.
  • Ability to work in a fast-paced environment and meet deadlines.

About Central Employment Agency (North East) Limited:

Central Employment Agency (North East) Limited is a leading employment agency providing recruitment services to businesses across the North East region.



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