Marketing Strategy Manager EMEA
4 days ago
About Our Company
We are a dynamic and innovative company, always looking for ways to improve and expand our services. As a Marketing Strategy Manager EMEA, you will play a key role in developing and executing multi-media strategies and campaigns that attract and engage outstanding candidates.
Job Responsibilities
This role will report to the Head of Campaign Management - Candidate Growth and encompasses both strategic and operational elements. Strategically, you will develop and drive marketing and media strategies to support hiring across several business lines in Germany. Operationally, you will lead the execution of defined strategy, partnering with our media agencies to execute campaigns across EMEA to deliver against business objectives.
Key Responsibilities
- Work with customers (such as Recruiters) across EMEA to deliver and execute marketing campaigns aligned with hiring needs and organisational goals
- Drive campaign optimisation using vendor and Amazon owned data
- Experiment to improve metrics driving our attraction and engagement efforts
- Own the strategy and activation of organic and paid campaigns
Requirements
- Bachelor's degree
- Fluent in German - both spoken and written
- 5+ years in media planning within an agency or in-house, with a heavy focus on campaign development, execution, and optimisation (both brand and acquisition) across organic and paid digital and offline channels
- Strong quantitative, analytical, and problem-solving skills and an enthusiasm for data-driven marketing
- Comfortable with data analysis - able to use data to make recommendations and drive them forwards, enabling increased optimisation and ROI
Salary
The estimated salary for this position is €80,000 - €110,000 per year, depending on experience.
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