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Data Insights Specialist

2 months ago

Bracknell, Bracknell Forest, United Kingdom The Citation Group Full time

About the Role:

We are seeking a highly skilled Data Analyst to join our Impact division at The Citation Group. As a Data Analyst, you will play a crucial role in helping us inform and drive our campaign activity to maximize our reach and revenue.

Key Responsibilities:

  • Provide ongoing analysis of inbound and outbound performance, recognizing and flagging key trends.
  • Adapt approach across multiple market-leading brands, ensuring effective communication of potential risks around data volumes and quality.
  • Work closely with key stakeholders to measure on-the-day performance against plan in both core outbound and blended environments.
  • Create and analyze campaign performance, providing strategic recommendations and applying normalization methodologies to remove results biases.
  • Develop selections and data flows for campaigns in our campaign management platform, leading on data integrity and ensuring accuracy.

Requirements:

  • Working knowledge of Microsoft Office products, specifically MS Excel.
  • Excellent analytical skills to help collect, measure, organize, and analyze data.
  • Knowledge in building reports and dashboards.

What We Offer:

  • 25 days of holiday, plus bank holidays.
  • Extra weeks of holiday to celebrate life's milestones.
  • Vouchers and special perks for new additions to your family.
  • Private healthcare to ensure your peace of mind.