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Digital Marketing Specialist

4 weeks ago

Leicester, Leicester, United Kingdom Macildowie Recruitment and Retention Full time
About the Role

We are seeking a highly motivated and experienced Digital Marketing Executive to join our team at Macildowie Recruitment and Retention. As a key member of our marketing team, you will be responsible for planning and executing digital marketing campaigns across various channels, including social media, PPC, and email.

Key Responsibilities
  • Develop and implement integrated marketing campaigns to drive client engagement and company growth.
  • Analyse campaign results using tools like Google Analytics, Google Ads, and Facebook Business Manager to inform future actions.
  • Research and create content to promote memberships and drive sales.
  • Report on campaign performance and identify areas for improvement.
  • Manage email distribution lists, social media accounts, and support client success/sales teams with targeted campaigns.
Requirements
  • Strong understanding of digital marketing channels, including email, SEO, PPC, and social media.
  • Excellent communication and organisational skills, with the ability to work independently and as part of a team.
  • Impeccable attention to detail and a creative, solution-driven mindset.
  • Previous experience in a marketing role, preferably with a focus on digital marketing.
What We Offer

As a Digital Marketing Executive at Macildowie Recruitment and Retention, you will have the opportunity to work on a wide range of marketing campaigns, develop your skills and expertise, and contribute to the growth and success of our business.