Digital Marketing Specialist

4 weeks ago


Leicester, Leicester, United Kingdom Mercia Group Full time

About the Role

We are seeking a highly skilled Digital Marketing Specialist to join our team at Mercia Group. As a key member of our marketing team, you will be responsible for developing and executing our online marketing strategies to drive business growth and revenue.

Key Responsibilities

  • Develop and implement SEO strategies to enhance our search engine result page rankings.
  • Conduct keyword research and optimise our website and marketing materials for improved visibility.
  • Collaborate with our web development team to rectify technical website issues that could negatively impact organic search rankings.
  • Optimise web pages to improve content quality, keyword optimisation, and user experience.
  • Monitor website traffic, user behaviours, and other relevant metrics to identify areas for improvement.
  • Provide regular reports and insights on performance to the management team.

Requirements

  • Experience in digital marketing, with a focus on SEO.
  • Strong understanding of search engine algorithms and best practices.
  • Excellent communication and project management skills.
  • Ability to work collaboratively as part of a team.

What We Offer

We offer a competitive salary and benefits package, as well as opportunities for professional development and growth. If you are a motivated and experienced digital marketing professional looking for a new challenge, please apply today.



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