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CRM Technical Specialist
2 months ago
Forward Role is partnering with a reputable household name to find a skilled CRM Technical Executive to join their team.
This is an exciting opportunity to work on the technical implementation, configuration, and maintenance of their CRM platform, ensuring seamless data integration, campaign execution, and optimization of CRM initiatives.
Key Responsibilities:- Be the technical expert of their CRM platform, ensuring efficient day-to-day operation and integration with other marketing and data systems.
- Work closely with the Senior Manager to understand team/business requirements and translate them into technically sound solutions within the CRM platform.
- Collaborate with wider business areas, including Data, Product, and App teams, to develop solutions for customer-integrated approaches for CRM marketing.
- Develop and optimize personalized message templates, content blocks, and other reusable components to streamline campaign creation and consistency.
- Identify and resolve technical issues, troubleshoot problems, and provide technical support to colleagues.
- Analyze performance data and provide insights and actions to optimize customer engagement strategies.
- Proven experience as a CRM Technical Executive with extensive knowledge of marketing automation platforms.
- Strong experience with HTML, CSS, and JavaScript for email and web template development.
- Previous experience with SDKs, APIs, web services, and data integration techniques.
- Strong communication skills, both verbally and written.
As an industry-leading recruitment agency, Forward Role is committed to providing exceptional service and support to our clients and candidates.