Senior CRM Strategist

4 days ago

Islington, Greater London, United Kingdom COREcruitment International Full time

Job Title: Senior CRM Strategist

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We are seeking a highly skilled Senior CRM Strategist to join our team at COREcruitment International. As the ideal candidate, you will have a proven track record of driving improvements in customer loyalty and retention.

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The successful applicant will lead key initiatives to enhance customer engagement, retention, and revenue through the development and execution of effective CRM strategies. You will oversee all CRM marketing activities, from planning to execution, ensuring alignment with company goals.

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A strong analytical mindset, coupled with strategic planning skills and expertise in CRM tools, platforms, and automation systems, is essential for this role. Additionally, you will possess a creative mindset with the ability to conceptualize and execute impactful campaigns.

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About the Role:

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  • Develop and lead the CRM strategy to enhance customer engagement and lifetime value.">
  • Oversee all CRM marketing activities, from planning to execution, ensuring alignment with company goals.">
  • Leverage Klaviyo (or similar marketing automation tools) to create and execute effective CRM campaigns.">
  • Monitor, evaluate, and report on campaign performance, including KPIs like engagement rates, retention, revenue, and ROI.">
  • Lead the development of customer journeys, ensuring seamless interactions across touchpoints.">
  • Implement and optimize A/B testing methodologies to refine CRM approaches.">
  • Create detailed performance reports, presenting findings and actionable recommendations to stakeholders.">
  • Collaborate with cross-functional teams, including marketing, product, and data teams, to achieve shared objectives.">
  • Mentor and guide junior team members, fostering a culture of growth and excellence.">
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Requirements:

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  • Proven experience in CRM management, preferably in a high-growth startup or fast-paced environment.">
  • Strong analytical and strategic planning skills, with a data-driven approach to decision-making.">
  • Expertise in CRM tools, platforms, and automation systems.">
  • A creative mindset with the ability to conceptualize and execute impactful campaigns.">
  • Exceptional organisational and leadership skills, with experience managing projects and mentoring team members.">
  • Excellent communication and presentation skills, capable of influencing stakeholders at all levels.">
  • A proactive attitude with the ability to thrive in a dynamic, evolving environment.">
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About Us:

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COREcruitment International is a leading recruitment agency that specialises in providing top talent to businesses in various industries. We pride ourselves on delivering exceptional results and fostering long-lasting relationships with our clients and candidates.

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Salary: £50,000 - £60,000 per annum + Performance-Based Bonuses and Growth Opportunities

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