CRM Campaign Specialist
2 weeks ago
Job Title: CRM Campaign Specialist
We are seeking a highly motivated and detail-oriented CRM Campaign Specialist to join our Loyalty and CRM team in London. As a CRM Campaign Specialist, you will be responsible for executing CRM campaigns to support the delivery of our marketing plan, aligned to trading demands and topical and contextual moments.
Key Responsibilities:
- Develop and execute CRM campaigns to support the delivery of our marketing plan.
- Lead the translation and QA process for all CRM communications with agencies, copywriters, and local market teams.
- Align content and calendars with all owned channels, marketing, and merchandising teams to deliver best-in-class customer journeys.
- Develop and deliver CRM production briefs to the creative studio traffic manager.
- Prepare weekly and monthly performance reports for the European region and provide clear insights to management and stakeholders.
- Stay up to date with the latest industry best practices to drive innovation in our CRM strategies.
Requirements:
- Marketing, Business, Communication, or related studies.
- Strong attention to detail and a good eye for impactful creative.
- Customer-oriented focus, with a keen interest in retail and particularly within the fashion sector.
- Eager to learn how to use different marketing technology platforms.
- Fluent in English, across both written and spoken communication. Additional European language preferred.
- Strong team player, able to work collaboratively across multiple teams.
- Strong MS Office skills, knowledge in Outlook, Excel, Word, and PowerPoint.
- Basic knowledge of HTML and Photoshop is a plus.
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