Brand Strategy Lead

2 days ago


Birmingham, Birmingham, United Kingdom BullionByPost Full time
Job Overview
BullionByPost is seeking an experienced Brand Strategy Lead to develop and execute a comprehensive brand strategy, ensuring the company is represented consistently and positively across all platforms.

About the Role
The successful candidate will lead the creation and delivery of engaging, user-centric content across web, email, social media, and printed materials, ensuring alignment with our brand values and commercial objectives. The role also involves strategizing, executing, and optimizing ad campaigns to enhance brand visibility and engagement, as well as overseeing media relations and building strong relationships with key journalists and influencers.

About You
We are looking for a passionate and experienced leader with a proven track record in developing and executing brand and content strategies, ideally within an e-commerce or retail setting. Strong project management and organizational skills, along with a solid understanding of customer engagement strategies, are essential for this role. A passion for storytelling and brand-building, particularly in the precious metals industry, is highly desirable.

What We Offer
Up to £70,000 per annum, plus bonus and comprehensive benefits package. This includes employee bonus scheme (up to 30% of basic salary), generous holiday allowance (25 days), enhanced maternity and paternity pay, learning and development opportunities, pension contribution (8%), and access to an employee benefits platform.
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