CRM Strategy Lead

5 days ago


Birmingham, Birmingham, United Kingdom & Co Full time

& Co requires a CRM Strategy Lead to lead the development and implementation of effective CRM and loyalty strategies to drive customer engagement and retention. Reporting directly to the Brand Marketing Manager, you will work closely with the marketing team to set and achieve KPIs related to gross demand revenue.

Responsibilities:
  • Develop and implement CRM email marketing campaigns to enhance customer engagement and retention.
  • Oversee app communications to ensure a consistent and engaging customer experience.
  • Collaborate with cross-functional teams to ensure CRM and loyalty initiatives are aligned with overall business objectives.
  • Stay up-to-date with industry trends and best practices in CRM and loyalty marketing.

We offer a competitive salary of $90,000 - $120,000 per year, depending on experience, as well as a comprehensive benefits package.



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