Marketing Strategy Lead

7 days ago


Birmingham, Birmingham, United Kingdom Michael Page (UK) Full time

Our company, Michael Page (UK), is seeking an exceptional Marketing Strategy Lead to drive our consumer beauty brand forward.

About the Role

We are looking for a skilled and experienced professional to develop and implement effective marketing strategies and campaigns that will enhance our brand's reputation and drive business growth.

Key Responsibilities
  • Develop and execute comprehensive marketing plans that align with our business objectives
  • Conduct market research to stay up-to-date with industry trends and competitor activity
  • Collaborate with cross-functional teams to ensure seamless execution of marketing initiatives
  • Analyse sales and marketing metrics to gauge campaign effectiveness and make data-driven decisions
  • Communicate key marketing insights and results to senior stakeholders
Requirements
  • Bachelor's degree in Marketing, Business, or a related field
  • Proven experience as a Brand Manager or similar role within the consumer goods industry, preferably in beauty
  • Strong analytical and problem-solving skills, with the ability to think creatively
  • Excellent communication and interpersonal skills, with the ability to work effectively with various stakeholders
What We Offer
  • Estimated salary: £50,000 - £65,000 per annum
  • Holiday entitlement: 25 days plus Bank Holidays
  • Pension scheme: employer 3% / employee at least 5%
  • The opportunity to work with a leading recruitment agency in the UK


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