Ecommerce Marketing Specialist Birmingham

2 weeks ago


Birmingham, Birmingham, United Kingdom Baillie Recruitment Ltd Full time

Our client, a reputable agency in Birmingham, is seeking an Ecommerce Marketing Specialist to join their team. The successful candidate will be responsible for driving online sales and revenue growth through effective digital marketing strategies.

About the Role:

  • This is a key position within our client's organisation, reporting directly to the Head of Ecommerce and working closely with cross-functional teams to achieve business objectives.
  • The ideal candidate will have a minimum of 3 years' experience in ecommerce and a proven track record of delivering results-driven digital marketing campaigns.
  • You will be expected to develop and execute comprehensive marketing strategies that drive online sales, increase brand awareness, and enhance customer engagement.

Key Responsibilities:

  • Develop and implement ecommerce marketing strategies that align with business objectives and drive revenue growth.
  • Manage and optimise Google Ads, Bing Ads, and other paid media channels to ensure maximum ROI.
  • Design and manage WordPress websites to improve user experience and conversion rates.
  • Analyse data using Google Analytics and provide actionable insights to inform marketing decisions.
  • Collaborate with the creative team to develop engaging content and campaigns that resonate with target audiences.
  • Stay up-to-date with industry trends and best practices, applying knowledge to continuously improve marketing strategies and tactics.

Requirements:

  • Minimum 3 years' experience in ecommerce marketing with a proven track record of delivering results-driven campaigns.
  • Strong commercial knowledge and understanding of ecommerce principles.
  • Hands-on experience with WordPress, Google Ads, Bing Ads, Google Analytics, and other relevant tools.
  • Ability to work collaboratively as part of a team and communicate effectively with stakeholders at all levels.
  • Degree-level qualification in a related field (marketing, business, etc.).

Benefits:

  • Ongoing training and development opportunities.
  • A competitive salary range of £32-38k pa, depending on experience.
  • A dynamic and supportive work environment with a strong focus on collaboration and innovation.

We are committed to attracting and retaining top talent, offering a competitive salary package and benefits that reflect the value we place on our employees' contributions. If you're a motivated and experienced ecommerce marketing specialist looking for a new challenge, please submit your application today.



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