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Senior Creative Director

1 month ago


Cheltenham, Gloucestershire, United Kingdom SUPERDRY Full time
About the Role

The Senior Designer is a key member of the Design Team, reporting directly to the Senior Design Manager. This role involves leading and managing the team, taking ownership of categories and projects to create style-aware ranges that align with the brand's design pillars. With a strong emphasis on commerciality and leveraging brand and market trends, the Senior Designer will drive innovation and sustainability goals.

Key Responsibilities
  • Lead the delivery of two seasonal collections through the style aesthetic lens of Heritage & Vintage, Premium, and Sportswear.
  • Ensure brand-appropriate products are delivered within seasonal timeframes and the design & development critical path.
  • Update the Senior Design Manager and Head of Design & Development regularly on development and design progress.
  • Support the Senior Design Manager in creating seasonal direction, in line with product construct and brand pillars, identifying and pitching up ideas.
  • Ensure in-season creative projects are delivered in line with key business needs and priorities, working closely with business key stakeholders.
  • Work closely with Designers, Junior Designers, and Assistant Designers to deliver against the seasonal visual range plan, in a focused and efficient way.
  • Actively drive product research to strategically pinpoint opportunities, driving innovation and sustainability goals.
  • Understand and identify consumer style, strategic positioning, and target audience, aligning this to the brand and products.
  • Ensure design handwriting is consistent, branding, brand marks, and prints are in line with product construct principles and brand pillars.
  • Be responsible for supporting all aspects of the product design process, including market research, consumer research, and managing your and any direct reports' workload.
  • Have a varied product knowledge, supporting and leading the team across multiple categories and disciplines.
  • Oversee and prioritize the selection of fabric, trim, and materials, in a focused and strategic way, in line with the critical path.
  • Effectively communicate and present design concepts and range presentations in a passionate, persuasive, and compelling way.
  • Establish strong working relationships with regional offices, supply base, and key business stakeholders – Product Strategy, Quality & Technical, Sourcing, Merchandising, Brand Creative, and Channel owners.
  • Champion and uphold the house Design and Brand Standards, to clearly communicate information to suppliers.
  • Use your initiative to identify issues and problem-solve, cutting through complexity.
  • Confidently conduct fittings and sample reviews.
  • Oversee any new silhouettes/shapes for your collection by liaising closely with QT.
  • Be able to travel independently to overseas suppliers to effectively manage development of styles or inspiration.
  • Manage any direct reports, holding regular 121 sessions to provide feedback, and agree priorities and discuss progress.
  • Support in upskilling team members, to support with their career progression.
About You
  • University educated with a degree or have a minimum of 8 years' experience in the fashion or design industry.
  • An experienced Senior Designer with demonstratable experience of working in a similar senior management role within a clothing fashion brand or retailer.
  • Possess an in-depth knowledge across multiple categories, design techniques, and processes, but also comfortable with working outside of their area of expertise.
  • Experienced or has the ability to manage, lead, and mentor team members.
  • An excellent communicator and influencer from the ground up to exec level.
  • Interested in and have a great sense of style, culture, trend, colour, print, and pattern.
  • An accomplished and experienced presenter.
  • An experienced negotiator and strong collaborator.
  • Super organized and able to work within strict seasonal timeframes.
  • Able to think strategically and problem-solve in a fast-paced and evolving environment.
  • Flexible and able to adjust quickly but also lead through change to deliver to a deadline.
  • Able to prioritize multiple projects, while simultaneously handling demands and changes.
  • Confident in the use of Adobe Creative Suite (Illustrator, InDesign, Photoshop, Acrobat)
  • Confident in the use of PLM program systems.
What We Offer
  • 25 days annual leave, plus bank holidays, we also offer a holiday buying scheme
  • An additional day off to celebrate your Birthday
  • Family is massively important to us, so we have a broad range of family-friendly working policies in place, including enhanced maternity, paternity, and adoption leave
  • Company Pension scheme
  • All employees are covered by our Life Assurance policy whilst working at Superdry. We feel it's important to offer protection for your family and loved ones in such a situation and to support this we offer life assurance cover which pays a lump sum equivalent either twice or four times your annual salary
  • A big staff discount – naturally. Because we know that you love to wear Superdry, you'll benefit from a 50% discount in store and online
  • Our Head Office is home to our very own store for staff only where you can treat yourself to heavily discounted sample stock
  • A health cash plan is open to all employees.
  • Flexible working and core working hours between 10am – 4pm to help you achieve that all-important work-life balance
  • Access to onsite parking and as part of our sustainable development goals, we have a selection of electrical car parking points freely available to staff.
  • A range of learning and development materials to help you in your career and grow with us
  • We like to give back, so we allow our employees time off for volunteering work
  • A global employee assistance plan in place that you can access anytime you want - it's free and confidential
  • You'll also have access to a Cycle To Work Scheme and an excellent Car contract hire/purchase scheme
  • A range of local discounts with businesses across Gloucestershire
  • At Superdry, everyone has a voice and we want to hear it. We create environments where individuality can flourish and is celebrated as part of who we are as a brand. We're incredibly proud that over 90% of our people feel strongly that they can be themselves at work. We want to meet people with varied backgrounds because we understand that diversity of thought encourages new ideas to thrive, fuelling creativity and enabling us to do better work. We want to build a team which represents a variety of backgrounds, styles, perspectives, and skills; we hire people based on their merit and potential. We also welcome conversations about flexible working for all roles at Superdry and will always accommodate it where possible. Please also have a look at our Here you can find information about the Growing Futures Programme, a scheme that supports applicants from ethnic minority backgrounds to apply for roles at our HO in Cheltenham.