Content Strategist
2 weeks ago
About the Role:
We are seeking a highly skilled Content Strategist to join our team at TalkTalk Telecom. As a key member of our brand team, you will play a crucial role in helping us communicate more effectively both internally and externally.
As a Content Strategist, you will be responsible for owning and implementing our brand tone of voice, as well as developing and championing our content strategy. You will work closely with our UX team to perfect and craft online sales journeys, and develop and write positioning & messaging toolkits for new products.
Responsibilities:
- Own the Tone of Voice and build advocacy as the champion of our brand voice
- Be the go-to person for content guidance and a wide range of copy requirements
- Interpret & respond to creative briefs and demonstrate an understanding of stakeholder requirements
- Define, plan & execute a BAU content strategy based on regular estate audits to identify a pipeline of required work
- Own the positioning & messaging for the brands portfolio of products, whilst effectively implementing across all necessary channels
- Test content using our in-house researchers to ensure the right content is shown in the right place in the best format
- Support SEO team with copy/content requirements
- Support the web & UXUI teams with copy/content requirements
- Support all business units with any copy requirements, inclusive of internal communications
Requirements:
- 5+ years experience of writing content, preferably in a tech environment
- Experience of working with UX designers, researchers and product owners to deliver content that is consistent, engaging and accessible
- Proficient in SEO copywriting
- Excellent written, verbal and oral communication skills are essential
- Proactive approach to content management
- Keen eye for detail and accuracy
- Proven experience of agile working, comfortable in a fast-paced and dynamic environment
- Excellent stakeholder management
About Us:
We are a dynamic workplace that values diversity and inclusion. We are committed to creating a culture where you can truly be yourself and thrive in your role. If you are a motivated and experienced Content Strategist looking for a new challenge, we would love to hear from you.
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