Digital Analyst

4 weeks ago


London, Greater London, United Kingdom PROSPECTUS Full time

We are seeking a skilled Digital Analyst to join our team at PROSPECTUS. As a Digital Analyst, you will play a key role in supporting our organization's digital presence and helping us achieve our goals.

Key Responsibilities:
  • Manage tracking and tagging across website platforms to ensure accurate data collection and analysis.
  • Enhance digital marketing results by building audience insights and implementing necessary technical functionality.
  • Provide regular and timely reports on digital performance to inform business decisions.
  • Offer strategic direction around online privacy and marketing consent.

You will need advanced experience in:

  • Website analysis, including using Google Analytics and Google Tag Manager.
  • JavaScript, HTML, CSS.
  • Using Power BI and/or Google Looker (Data Studio) for data visualisation.
  • Understanding of eCommerce and digital marketing, including Google Ads and PPC advertising.

Desirably, you will have an understanding of SQL to query data in Big Query.



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