CRM Manager
1 month ago
As a CRM Manager at our company, you will play a pivotal role in enhancing player engagement and driving commercial success through optimized multi-channel campaigns. By leveraging a data-led approach, you will develop and execute multi-channel CRM strategies and activities to enhance player loyalty and lifetime value while delivering on business objectives.
Key responsibilities include:
- Developing and executing multi-channel CRM strategies and activities to enhance player loyalty and lifetime value
- Monitoring and optimizing campaigns and customer journeys to improve user experience, drive customer retention, and ensure maximum profitability
- Leveraging advanced data analytics and segmentation techniques to gain deeper insights into player behaviors and preferences
- Providing clear, accurate, and timely briefings to ensure engaging creative execution, relevant targeting, informative tests, and faultless builds
- Staying up-to-date with industry trends, regulations, competitors, and best practices to ensure the CRM strategy remains competitive
We offer a dynamic and creative environment, with opportunities for professional growth and development. If you are a positive, creative, and data-driven individual who loves to push the limits and try new things, we encourage you to apply.
Benefits include:
- 28 days paid leave + public/bank holidays in England
- Matched pension contributions up to 6%
- BUPA healthcare which covers pre-existing conditions plus a cash-back plan to support with dental, optical & other treatments
- Free onsite parking and complimentary snacks and drinks
- Team and office social events throughout the year
- Enhanced parental leave
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