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Paid Media Specialist

2 months ago

Glasgow, Glasgow City, United Kingdom Tag Digital Full time
About the Role

We are seeking a highly skilled Paid Media Manager to join our team at Tag Digital, a leading performance-led marketing agency based in Glasgow. As a Paid Media Manager, you will play a key role in driving the success of our clients' digital marketing campaigns.

Key Responsibilities
  • Media Planning and Campaign Execution: Develop and execute highly targeted Paid Media campaigns on Meta, Google, and other platforms to achieve exceptional results.
  • Optimization and Reporting: Conduct detailed analysis and optimization of campaigns to deliver maximum ROI, and provide regular reporting to clients.
  • Client Communication: Build strong relationships with clients through regular calls and meetings, ensuring they are informed and engaged throughout the campaign process.
  • Team Collaboration: Work closely with the wider technical team and Growth Manager to ensure seamless campaign execution and delivery.
  • Learning and Development: Stay up-to-date with the latest industry trends and best practices, and contribute to the development of the next generation of talent within the company.
Requirements
  • Experience: Minimum 3 years of hands-on experience in Paid Media management, with a proven track record of delivering exceptional results.
  • Skills: Strong understanding of analytics, reporting, and Excel, with the ability to learn new systems and platforms.
  • Culture Fit: A passion for digital marketing, a drive to deliver results, and a commitment to our company values of Growth Mindset, Get it Done, Relationships Matter, and Be Proud.
What We Offer
  • Competitive Salary and Benefits: A comprehensive salary and benefits package, including flexible working hours, pension scheme, and 35 days paid holiday per year.
  • Professional Development: Opportunities for career growth and development, including a competency framework and personal development plans.
  • Fun and Collaborative Environment: A dynamic and supportive team culture, with regular social activities and a focus on work-life balance.