Ecommerce Strategy Lead

1 week ago


Bristol, Bristol, United Kingdom Extract Coffee Roasters Ltd Full time

About Us

At Extract Coffee Roasters Ltd, we're on a mission to make coffee better for coffee growers, cafes and hospitality businesses, coffee drinkers, and local communities.

We're looking for an experienced Ecommerce Strategy Lead to join our marketing team in Bristol or London. As a key member of our team, you will be responsible for creating an ecommerce strategy that supports our business objectives and vision.

The ideal candidate will have 5+ years of experience in a senior digital or ecommerce role, with expertise in using ecommerce software, content management, site structure, and basic UX. You will also have experience managing digital sales channels, including organic social media, SEO, affiliate marketing, loyalty & referral, and customer POS.

As our new Ecommerce Strategy Lead, you will oversee retail and wholesale sales via extractcoffee.li. Your main responsibilities will include:

Growth:

  • Developing an omnichannel ecommerce strategy to support wider business objectives by increasing Average Order Value (AOV), order frequency, and acquiring new customers.

Infrastructure:

  • Understanding and optimising our ecommerce tech stack to deliver a seamless experience for customers and colleagues.

Merchandising:

  • Optimising the onsite experience to maximise sales. Managing the workflow of new products onto the website. Supporting the marketing team with insights and recommendations.

We offer a competitive salary of £55,000 - £75,000 per annum, depending on experience, plus benefits including 23 days holiday plus bank holidays, workplace health and wellbeing support, and a company pension. If you are a skilled digital marketer with a passion for coffee and a track record of leading successful online projects, we'd love to hear from you.



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