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Freelance SEO Consultant

1 month ago

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Key Responsibilities

We are seeking a highly skilled SEO Expert to join our team at Questel. As a Freelance SEO Consultant, you will be responsible for developing and executing effective SEO strategies to drive organic traffic and improve keyword rankings.

Main Responsibilities:

  • SEO Strategy Development: Create and implement comprehensive SEO plans to optimize on-page and off-page elements, technical SEO, keyword research, and content strategy.
  • Site Audits and Reporting: Conduct regular site audits, track key SEO metrics, and identify opportunities for optimization to improve website performance.
  • Collaboration and Content Creation: Work closely with cross-functional teams to ensure SEO best practices are integrated into all aspects of the website, including creating high-quality, engaging, and optimized content for blogs and websites using AI tools.
  • Conversion Rate Optimization: Develop and implement strategies to maximize ROI, including A/B testing, landing page design, and call-to-action optimizations.
  • Site Migrations and Technical Audits: Oversee site migrations, technical audits, and ongoing optimizations to ensure all technical aspects align with SEO best practices.
  • Industry Knowledge and Stays Abreast: Stay up-to-date with industry trends, algorithm updates, and emerging SEO techniques to proactively recommend new strategies and tactics to improve performance.

Requirements

  • Expertise in SEO, digital marketing, or a related field
  • Strong knowledge of SEO tools and platforms (e.g., Google Analytics, Google Ads, WordPress SEO plugins, Google Looker Studio, SEMrush, Ahrefs, Moz, and Screaming Frog) and CRM data
  • Proven track record of increasing organic traffic, improving keyword rankings, and boosting conversions
  • SEO certifications are preferred (e.g., Google Analytics, SEO certification)
  • Strong understanding of search engine algorithms, ranking factors, and SEO best practices
  • Excellent analytical skills with the ability to interpret data and make actionable recommendations
  • Strong project management skills and ability to handle multiple projects simultaneously
  • Experience working within the tech industries is strongly preferred
  • Native English speaker (French or German is a plus)
  • Excellent written and verbal communication skills