CRM Operations Specialist

1 month ago

London, Greater London, United Kingdom Frieze Full time
About the Role

Frieze is undergoing a significant transformation in how data systems and digital platforms drive the business. The CRM Operations Executive position sits at the heart of this transition within the Data and Insights Team, laying the foundation for our BAU data services to harness the potential of data and drive value for the organisation.

Key Responsibilities:

  • Deliver integral BAU data services to the organisation.
  • Create procedures in the Data Warehouse using SQL to optimise BAU data-related tasks.
  • Ensure high standards of support for internal users of the CRM.
  • Facilitate the use and awareness of the CRM and other supplementary data systems.
  • Work with internal stakeholders to segment and steward new contacts through the CRM.
  • Manage the scheduling, segmentation, and delivery of data selections for email marketing campaigns.
  • Identify data barriers to optimal cultivation of Frieze's audiences and proactively seek methods to address and improve them.
  • Regularly create and execute processes to cleanse and standardise data in the CRM.
  • Monitor data quality in the CRM and deliver database training where knowledge gaps arise.
  • Ensure data is processed in compliance with data protection laws.
  • Execute data processes that arise through Data Subject Rights.
  • Understand the organisation's usage of the CRM and make recommendations to the CRM Operations Manager on system improvements.
  • Establish and maintain thorough documentation of BAU processes managed by the CRM Operations team.
  • Work with the wider Data and Digital department to drive a culture of data-led decision making.

Requirements:

  • CRM experience
  • Demonstrable proficiency with SQL
  • Experience of Data Warehousing technologies and architecture, specifically mySQL
  • Understanding of data models and relational database structures
  • Experience of data processing, manipulation, cleansing, and validation
  • Advance knowledge and usage of Microsoft Excel
  • Expert knowledge in GDPR and its implementation
  • Knowledge of segmentation, marketing automation, and audience engagement strategies
  • Experience of using email marketing platforms, eg MailChimp
  • Experience of processing data for events
  • Experience of using Sugar CRM

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