Category Growth Strategist

1 month ago


Birmingham, Birmingham, United Kingdom Absolute Collagen Full time
About the Role

We are Absolute Collagen, a leading collagen specialist and Sunday Times 4th Fastest Growing Business in Britain. We are seeking a talented Category Manager to drive the growth and success of our collagen supplements product portfolio.

Key Responsibilities
  • Conduct in-depth market research and analysis to identify unmet consumer needs and opportunities.
  • Partner with our NPD team to develop and execute a comprehensive product range architecture and innovation strategy aligned with our brand goals.
  • Identify and prioritise key growth levers across marketing, pricing, promotion, and innovation to drive category growth.
  • Build in-year and longer-term growth plans to deliver our commercial objectives.
Promotion Planning
  • Work closely with our digital team to deliver monthly new customer numbers.
  • Partner with channels and cross-functional teams to optimise promotion strategies.
Product Management
  • Monitor product performance and make recommendations for improvements.
  • Have a strong understanding of the beauty VMS market, including consumer trends, competitive landscape, and regulatory requirements.
What We Offer
  • 26 days holiday plus bank holidays.
  • Hybrid working – two days in the office per week and three remote (for FTE).
  • Pension matched up to 4%, rising to 5% after 1 year.
  • Health cash plan.
  • Life Assurance 4x salary.
  • A fun laid-back office environment.
  • Opportunities to grow and develop your skills further.
  • 40% friends and family discount on products.
  • Flexible working hours.
  • Mental wellbeing support through 'calm'.
  • Discretionary annual bonus.


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