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Strategic Brand Marketing Manager

4 weeks ago

London, Greater London, United Kingdom LANCESOFT LTD Full time
Job Title: EMEA Consumer Marketing Manager

The newly formed EMEA Consumer & Creator team is seeking a Consumer Marketing Manager who is passionate about building brands and connecting with our audiences in meaningful ways. We are looking for a marketer with an equally strong strategic/analytical and creative mindset, skilled at driving complex integrated marketing initiatives and campaigns, developing unique testing opportunities that drive measurable outcomes, and has a passion for building inclusion amongst a diverse set of people and teams.

This role requires building networks and working closely with global and regional cross-functional teams to develop & execute marketing initiatives that deliver against our business goals. A strong understanding of market trends and consumer behavior is essential in this role.

Key Qualifications:

  • 10+ years of brand marketing experience with a proven track record of driving impact.
  • EMEA / International experience working on global brands with diverse cultural, social, and business landscapes.
  • Experience delivering large-scale marketing campaigns that drive measurable business outcomes.
  • Experience translating insights, data, and ideas into customer value.
  • Experience partnering with cross-functional teams in a matrixed organization and build influential and collaborative relationships.
  • Experience working in a highly data-driven, measurement-focused environment and able to identify KPIs and develop robust measurement plans to prove outcomes.
  • Proven experience developing, and establishing executive alignment on, short and long-term marketing strategies.

Languages: English