Strategic Outreach Leader

14 hours ago


London, Greater London, United Kingdom IBC Ventures LTD Full time

At IBC Ventures LTD, we are a leading blockchain and crypto advisory firm dedicated to providing innovative solutions and insights in the rapidly evolving crypto space. Estimated Salary: $120,000 - $180,000 per annum

About the Role:

We are seeking an experienced Strategic Outreach Leader to join our dynamic team. The successful candidate will be responsible for developing and implementing effective outreach strategies to identify high-quality leads within the cryptocurrency industry.

Key Responsibilities:

  • Lead Generation & Management:

The ideal candidate will have strong analytical skills and experience with lead scraping, database management, and lead nurturing. They will be responsible for assigning leads to team members and monitoring progress using tools like Airtable and Asana.

  • Develop compelling outreach scripts and communication materials tailored to diverse audiences.
  • Implement and manage automated outreach methods, including email campaigns and mass outreaches, using tools like HubSpot.
  • Continually refine and optimize outreach strategies based on data analysis.

Collaboration & Coordination:

The Strategic Outreach Leader will work closely with marketing, sales, and business development teams to align outreach strategies with company goals. They will also coordinate with content teams to ensure consistency in messaging and branding.

  • Monitor and report on the effectiveness of outreach campaigns, providing actionable insights.

Innovation & Continuous Improvement:

The ideal candidate will have a strong understanding of the cryptocurrency market and blockchain technology. They will be responsible for exploring new outreach channels and methodologies to enhance the impact and efficiency of campaigns.

  • Stay up-to-date with industry trends and competitor strategies.

Qualifications:

  • Fluency in Cryptocurrency: Strong understanding of the cryptocurrency market and blockchain technology.
  • Experience in Lead Generation: Proven experience in lead scraping, database management, and lead nurturing.
  • Proficiency with Tools: Familiarity with Airtable, Asana, and HubSpot is preferred.
  • Copywriting Skills: Ability to create persuasive and engaging outreach content.
  • Technical Proficiency: Experience with automation tools for outreach is highly desirable.
  • Analytical Skills: Ability to analyze data and metrics to optimize outreach efforts.
  • Communication & Interpersonal Skills: Excellent verbal and written communication skills.

Preferred Qualifications:

  • Experience with additional automation tools and platforms.
  • Previous experience in a similar role within the crypto or fintech industry.
  • Strong organizational skills and the ability to manage multiple projects simultaneously.


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