PPC Campaign Strategist
2 days ago
We're looking for an experienced professional with a deep understanding of digital advertising trends, strong analytical skills, and a proven track record of delivering high-performing Google Ads campaigns. You'll work closely with our marketing team to develop impactful strategies, conduct thorough campaign analyses, and continuously optimise to meet performance goals.
Key Responsibilities:
- Develop and execute paid search strategies that drive high-quality traffic and maximise ROI.
- Conduct regular campaign analysis and optimisation to ensure alignment with business objectives.
- Collaborate with the marketing team to align paid search efforts with broader digital marketing strategies.
Requirements:
- Proven experience as a PPC Manager, Paid Search Specialist, or in a similar role focused on Google Ads.
- Expertise in Google Ads and Google Analytics; familiarity with Google Tag Manager is a plus.
- Strong analytical skills, with the ability to interpret data and make informed campaign optimisations.
- Proficiency in keyword research, audience segmentation, and budget management.
- Experience with A/B testing, performance reporting, and conversion rate optimisation.
What We Offer:
- Competitive Salary: £70,000 - £90,000 per annum (depending on location)
- Flexible Working Hours
- Nest Pension Scheme
- Professional Development Budget
- Workplace Gym
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