Marketing Executive
6 months ago
**JOB SUMMARY**:
- Full Time, Permanent- Hybrid- High Wycombe, Buckinghamshire- Salary: Negotiable- REF: 90211Dynamic, international company is seeking a Marketing Executive to join their team.
They are committed to improving their environmental performance as a business and have set out their roadmap to achieving Net Zero Carbon by 2035. They are currently expanding into North America and have direct operations in UAE with partners in other regions of the world.
The marketing team is based in High Wycombe primarily supporting their UK business with additional support for Dubai and Asia in particular. They are looking for a new team member who can work with international markets (no travel required) with a proven track record in managing campaigns.
The primary initial focus of this role will be to ensure the brand and their partners are supported with the highest quality content.
If you are a dynamic individual with a high level of creativity and analytical thinking, then this could be the ideal role for you.
Salary is dependent on experience plus excellent benefits. Potential for 1 day WFH a week.
Duties include
- Develop competitor intelligence in conjunction with Country Managers/ Operating Divisions
- Create engaging content and identify key search terms to ensure that websites across the business rank highly in key search terms
- Setup, manage and deliver on some exciting paid (PPC) marketing campaigns ensuring the most effective use of budget primarily on LinkedIn
- Evaluating product offering, traffic, landing page quality, content, design etc. when determining keywords and campaigns
- Training team members where appropriate in Google Analytics/ PPC/ LinkedIn paid opportunities etc
- Identifying trends and compiling statistics from Google Analytics and other data sources
- Making recommendations for conversion rate optimisation (CRO)
- Develop monthly reports on performance, work carried out, and make recommendations going forward
- Proactively keeping up to date with new SEM developments and share findings
- Using research techniques to understand customers and market
- Understanding the implications of GA4 and working with our website management consultancy to implement
REQUIRED KNOWLEDGE AND EXPERIENCE
- Minimum 3 years’ experience in a similar role
- Excellent knowledge of social media channels: LinkedIn, YouTube, Instagram, Twitter
- Some knowledge of website Content Management Systems (WordPress), Hootsuite and Campaign Monitor or similar is desirable
- Knowledge of designing and implementing campaigns and geo-targeting experience
- A creative thinker who can put together innovative campaigns and loves working as part of a team
- An enthusiastic, positive, and proactive attitude. Strong communication, presentation and people skills
- Working knowledge of Canva or Adobe/ PPT/ Excel/ Word/ Outlook Photography or filming/ film editing experience would be desirable
As an equal opportunity employer, Bucks and Berks Recruitment is committed to the equal treatment of all current and prospective employees and does not condone discrimination on the basis of age, disability, sex, sexual orientation, pregnancy and maternity, race or ethnicity, religion or belief, gender identity, or marriage and civil partnership. We aspire to have a diverse and inclusive workplace and strongly encourage suitably qualified applicants from a wide range of backgrounds to apply.
Consultant Details
**LUCY CAMERON**:
Principal Consultant
- call
01628 898899- person
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