Ecommerce Marketing Specialist

3 weeks ago

London, Greater London, United Kingdom Reach PLC Full time

About the Role

We are seeking an Ecommerce Marketing Specialist to join our team at Reach PLC. As a key member of our marketing team, you will play a crucial role in driving the growth and success of our new marketplace.

Key Responsibilities

  • Develop and execute marketing strategies to promote our marketplace, increase brand awareness, and drive customer acquisition.
  • Collaborate with the Ecommerce marketing, trading, and operations teams to deliver campaigns that drive user engagement, sales conversion, and customer retention.
  • Manage the creation and delivery of social media and blogs to ensure consistent communication with our audience and drive repeat engagement.
  • Oversee CRM activities, keeping customer databases refreshed and up-to-date, and developing automated email programs that boost user engagement and retention.
  • Implement user engagement strategies, such as loyalty programs, referral initiatives, and personalised campaigns to enhance user experience and drive repeat business.
  • Analyse campaign performance, monitoring key metrics and providing actionable insights to the Marketing and Ecommerce Managers, ensuring continuous optimisation of marketing efforts.

Requirements

  • Excellent written and verbal communication skills.
  • Detail-oriented with strong organisational skills.
  • Knowledge of Adobe Suite or Canva or similar software.
  • A team player with the ability to collaborate effectively with cross-functional teams.
  • Results-driven and capable of meeting or exceeding targets and deadlines.
  • Creative thinking and the ability to generate unique and innovative marketing ideas.
  • Understanding of online marketing strategies, ie SEO, and social media.
  • Proficient in understanding Analytics and interpreting data.

About Reach PLC

Reach PLC is the UK's largest commercial news publisher, home to the UK and Ireland's most iconic digital platforms, magazines and newspapers The Mirror, Daily Express and OK Liverpool Echo, MyLondon, Birmingham Live and the Manchester Evening News. 48 million people in the UK & Ireland choose us for news, entertainment and sport, every month.

What We Offer

  • An annual salary of up to £25,000 + quarterly bonus.
  • 25 days' holiday per year when you join.
  • Giving back day - an additional day's leave each year to support a cause close to your heart.
  • Enhanced family leave - including maternity, paternity and adoption - and you'll be eligible after just six months' employment.
  • Wellbeing support - including a 24/7 assistance programme for you and your nearest and dearest.
  • Awesome career opportunities - you'll have support from your line manager and a range of learning & development programmes.
  • Help saving for your retirement - join our pension scheme and we'll match contributions up to 6%.

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