Digital Marketing Specialist
2 days ago
Job Overview
We are seeking a highly skilled Digital Marketing Specialist to join our team at Marketing Lawyers. As a key member of our marketing department, you will be responsible for developing and implementing effective SEO and PPC strategies to drive business growth.
About the Role
This is an exciting opportunity for a seasoned digital marketing professional with experience in SEO and PPC campaign management. You will work closely with our cross-functional teams to implement SEO best practices, manage PPC campaigns, and analyze performance metrics.
Responsibilities
- Develop and implement comprehensive SEO and PPC strategies to drive traffic and conversions
- Conduct keyword research and analysis to identify high-potential keywords for clients
- Create, manage, and optimize PPC campaigns on platforms like Google Ads
- Monitor and report on website performance using tools like Google Analytics and Search Console
- Stay updated with industry trends and algorithm changes to ensure best practices
Requirements
- Proven experience in SEO and PPC campaign management
- Proficiency with tools like Google Analytics, Google Ads, Search Console, and SEO software
- Excellent communication and interpersonal skills
- Ability to work independently and collaboratively as part of a team
- Salary: £40,000 - £55,000 per annum, depending on experience
Benefits
- Flexible working hours
- Casual dress code
- Company events
- Company pension
- Free or subsidised travel
- Work from home option
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