Digital Marketing Expert

2 weeks ago


Edinburgh, Edinburgh, United Kingdom abrdn Asia Limited Full time
About the Role

We are seeking a talented Senior Digital Marketing Consultant to join our team at abrdn Asia Limited.

The ideal candidate will have relevant experience in digital marketing and a strong understanding of strategies to drive lead generation and engage financial advisers in the UK.

Key Responsibilities:

  • Collaborate with the Senior Digital Marketing Manager on digital marketing projects across paid social, paid search, programmatic, and other channels.
  • Analyse campaign performance data to provide insights, takeaways, and recommendations for ongoing improvement.
  • Support customer journey enhancements with the Senior Digital Marketing Manager and UX teams.

Requirements

  • Relevant experience in a digital marketing role.
  • Hands-on experience with Google Ads, Analytics, SA360, DV360, Microsoft Ads, LinkedIn Ads, Facebook Ads, and X Ads.
  • A creative mindset with experience in video production (agency support available).
  • Excellent project management abilities—organized, engaging, and deadline-focused.

What We Offer

  • A competitive salary of £60,000 - £80,000 per annum, depending on experience.
  • 40 days' annual leave, plus bank holidays.
  • A 16% employer pension contribution.
  • Private healthcare and a range of flexible benefits.


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