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Social Video Analyst
2 months ago
Reach PLC is seeking a highly skilled Social Video Analyst to join our Studio team. As a key member of our team, you will be responsible for driving reporting and insights for our dynamic video content across major platforms.
Key Responsibilities:
- Develop and maintain social video analytics reports for Reach's major brands, covering key metrics such as reach, impressions, follower growth, video views, engagements, and revenue.
- Provide in-depth insights and recommendations to wider teams and key personnel across Reach Studio, using data from major social platforms and third-party tools.
- Create standalone bespoke reports and dashboards for Studio teams and senior stakeholders, ensuring that the data is visualized in a clear and accessible format.
- Stay up-to-date with emerging social platforms and content consumption patterns, and provide expert advice on how to maximize engagement and reach.
Requirements:
- Excellent knowledge of social video analytics and the ability to pull reports from native platforms, as well as from Tubular Labs and Conviva.
- Strong understanding of indirect revenues strategies across social and video.
- Excellent knowledge of output quality, current trends, and how that differs by platform.
- Good knowledge of paid social across Meta, TikTok, YouTube, and Snap.
- Strong awareness of emerging social platforms and content consumption patterns.
What We Offer:
- A competitive salary and benefits package, including a pension scheme, holiday purchase scheme, and private healthcare cash plan.
- Opportunities for career growth and development, including training and development programs.
- A dynamic and inclusive work environment, with a commitment to diversity and inclusion.
About Reach PLC:
Reach PLC is a leading commercial publisher in the UK, with a portfolio of iconic digital platforms, magazines, and newspapers. We are committed to being an inclusive employer and encourage applications from all suitable applicants, regardless of background, circumstances, age, disability, gender identity, ethnicity, religion, or belief, and sexual orientation.