Digital Marketing Strategist

2 days ago


Antrim, United Kingdom VanRath Full time
Job Description

We are seeking a highly skilled Digital Marketing Strategist to join our team at VanRath. As a key member of our marketing department, you will play a crucial role in driving brand awareness and lead generation through comprehensive digital marketing strategies.

About the Role

This is an exciting opportunity for a talented individual with a passion for digital marketing to join our dynamic company based in Antrim. You will be responsible for leading and executing digital marketing campaigns across multiple platforms, including social media, email, SEO, and PPC, to drive brand awareness and lead generation.

Responsibilities
  • Develop and execute comprehensive digital marketing strategies across multiple platforms, including social media, email, SEO, and PPC, to drive brand awareness and lead generation.
  • Analyse and interpret digital marketing data to optimise campaigns, improve ROI, and present insights to senior management.
  • Manage and optimise paid media campaigns using tools such as Google Ads and Facebook Ads to achieve targeted results.
  • Collaborate with cross-functional teams, including design, sales, and product teams, to ensure marketing efforts are aligned with business objectives.
Requirements

To be successful in this role, you will need:

  • At least 1 year of experience in digital marketing, with successful campaigns across various platforms.
  • Proficient in tools like Google Analytics, Google Ads, Facebook Ads, SEO tools, and email marketing platforms.
  • Strong skills in analysing data to improve marketing campaigns and ROI.

The ideal candidate will have a degree in Marketing, Business, or a related field, along with relevant certifications. You will be able to demonstrate excellent communication skills, both written and verbal, and be able to work effectively in a fast-paced environment.



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