Marketing Specialist

4 weeks ago


Sunderland, Sunderland, United Kingdom Nigel Wright Group Full time
The Business:
Nigel Wright Group is a professional service organisation that provides training and investigation support. The company is on a growth path, fast-paced and dynamic. The role will be hybrid, offering flexible time and great perks and benefits.

The Role:
Develop and execute direct marketing campaigns to target specific audiences effectively.
Create compelling marketing materials, including brochures, emails, and direct mail pieces that align with sales goals.
Analyse customer data to monitor and maintain the performance of marketing campaigns, providing insights and recommendations for improvement to the Marketing Manager.
Communicate and collaborate with management and the sales team to ensure marketing efforts are aligned with sales objectives.
Optimise the use of allocated marketing budget to ensure cost-effective campaigns that meet marketing objectives.
Liaise with PR and third-party media to ensure marketing objectives are met.

The Person:
  • Looking for a data-driven, analytics-savvy individual who is very organised, proactive, and able to 'hit the ground running'.
  • It would be beneficial if this person has some experience in videography and can co-manage content creation alongside the Marketing Manager.
  • This person must have tangible and clear experience having carried out a similar role for 3+ years, preferably from a B2B background, with an all-round skill-set and a clear passion for marketing.
  • An appetite to progress and develop within a fast-paced business.

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