Global Marketing Leader for Strategic Analytics
3 weeks ago
**About Nielseniq**
Nielseniq is the world's leading consumer intelligence company, delivering unparalleled insights into consumer buying behavior. As our new Global Marketing Leader for Strategic Analytics, you will play a pivotal role in shaping our marketing strategy by leveraging cutting-edge analytics and consumer insights to drive business growth.
The estimated salary for this position is around $140,000 - $160,000 per year, depending on experience and location.
**Job Description**
Serve as a key advisor to the senior leadership team on marketing strategy and insights, contributing to long-term business objectives and demand generation strategies. Direct the creation and execution of external marketing campaigns, ensuring effective communication of Nielseniq's solutions and brand to target audiences.
**Key Responsibilities**
- Achieve market leadership through strategic planning and execution of digital marketing campaigns on regional/local digital channels, not limited to LinkedIn, Google, Facebook, Instagram, and programmatic advertising.
- Collaborate with regional and global teams to ensure seamless execution of marketing and analytics strategies across markets.
**Required Skills and Qualifications**
- 8–10 years of experience in Marketing, Digital Marketing or Account Management, preferably in B2B or related industry or at marketing agencies with respective clientele.
- Comprehensive knowledge of revenue marketing and digital marketing, experience in content marketing and steering agencies with measurable results.
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