Performance Director

7 hours ago

London, Greater London, United Kingdom ENGINEERINGUK Full time
About the Role

We are seeking a seasoned Performance Director to join our agency team dedicated to a top technology client.

You will be a leading force in a growing performance team, responsible for driving results and being a conduit between central digital teams, local planning teams, and our clients across the globe. This role will give exposure to all digital performance media.

This is a unique opportunity to work with one of the world's most exciting brands and play a fundamental role in delivering best-in-class digital execution and strategy. Extensive knowledge of at least one digital channel is key, with the ability to speak to holistic performance regardless of channel or platform a must-have.

Responsibilities
  • Drive Digital Performance: Work with digital channel teams (search, social, programmatic, e-commerce, and direct) to ensure consistent, best-in-class campaign setup, execution, and optimization.
  • Insight & Optimisation Coordination: Regularly analyze media, onsite, and app data to surface campaign-specific as well as business insights. Put together optimisation plans and ensure these are implemented. Regularly assess and feedback on in-platform optimisations within each channel.
  • Client Leadership: Act as the main client point of contact for multichannel digital performance campaigns. Keep on top of all client updates and communication, and always be ready to find solutions to business challenges.
  • Local & Global Reporting: Deliver in-flight, QBR, and PCA performance reports that provide actionable and digestible insights for our local clients. Lead on specific global reports.
  • Team Leadership: Run the day-to-day for this line of business with the help of a team of managers and execs. Be 'in the weeds' when required and manage workloads across multiple priorities and markets.
  • Ad Operations, Technical & Creative Co-ordination: Ensure technical teams (e.g., AdOps, Marketing Science etc.) have all required information to run always-on campaigns. This includes coordination of creative changes, DCO setup, and correct tracking. Work with the on-site creative agency throughout the campaign process.
  • Digital Innovation: Feed into digital roadmaps, build optimisation frameworks, and develop innovative targeting options in conjunction with channel teams. Think outside the box to achieve excellent results in a sometimes challenging and restrictive platform setup.

The ideal candidate has a history of driving success in performance-heavy campaigns in one or more channels, with a broad understanding of all channels. They should be highly skilled at analyzing data and surfacing actionable insights. Knowledge of all digital media KPIs and a basic knowledge of how to achieve them is also essential.

A salary of £70,000 - £90,000 per annum is available for the right candidate, depending on experience.

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