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SEO Specialist

2 months ago

Charing Cross, United Kingdom Be Technology Full time
About the Role

We are seeking an experienced and motivated SEO Specialist to join our team at Be Technology. As a key member of our digital marketing team, you will be responsible for developing and implementing our SEO strategy to enhance our online presence and drive organic traffic to our websites.

Key Responsibilities
  • Develop, implement, and manage SEO strategies to improve organic search rankings and drive website traffic.
  • Conduct keyword research and analysis to identify new opportunities and optimize existing content.
  • Monitor and analyze website performance using Google Analytics GA4, Google Search Console, and SEMrush.
  • Perform on-page and off-page SEO activities, including optimizing meta tags, content, and site architecture.
  • Collaborate with content creators to develop SEO-friendly content that aligns with our target audience and business goals.
  • Manage and optimize paid search campaigns (PPC) to maximize ROI and drive conversions.
  • Keep up to date with the latest SEO trends, algorithm changes, and best practices.
  • Provide regular reports on SEO performance, insights, and recommendations for improvement.
  • Troubleshoot SEO issues and implement corrective actions promptly.
Requirements
  • Minimum of 2 years of experience in SEO and digital marketing.
  • Previous experience working in e-commerce (essential).
  • Proficient in using Google Analytics GA4, Google Search Console, and SEMrush.
  • Experience with managing and optimizing paid search campaigns (PPC).
  • Strong understanding of SEO best practices, including on-page and off-page optimization techniques.
  • Excellent analytical skills and the ability to interpret data to make informed decisions.
  • Strong communication and teamwork skills.
  • Ability to work independently and manage multiple projects simultaneously.
  • Passion for staying current with industry trends and continuous learning.