Creative Media Specialist
3 days ago
We are seeking a highly skilled Creative Media Executive to join our team at BEAUTY BAY.
This role involves creating engaging and disruptive content for social media platforms, with a focus on TikTok. You will also help concept and deliver compelling campaigns that align with our brand objectives and appeal to our Gen-Z audience.
The ideal candidate will have experience in a similar creative media role (12-18 months) and strong communication skills both written and verbal. They should be able to work independently as well as part of a wider Social & Brand Team.
Key Responsibilities:
- Develop innovative and engaging social media content across platforms, with a strong focus on TikTok & Instagram.
- Collaborate closely with the Brand, Marketing, and Product Development teams to ensure social media content supports and enhances product launches, brand campaigns, and promotions.
- Help concept and deliver compelling campaigns that align with the brands objectives and Gen-Z audience.
- Stay up-to-date with current beauty trends, pop culture, and social media trends, leveraging this knowledge to create content that resonates with our audience.
- Create and execute content plans and calendars, ensuring consistent delivery of high-quality, trend-led social content.
- Craft compelling visual stories that speak to our Gen-Z customer, domestically and internationally, across beauty categories like make-up, skincare, haircare, and wellness.
- Measure and analyse the performance of social media content to optimise strategies, increase engagement, and drive results.
- Maintain a consistent brand voice and aesthetic across all social media content, ensuring alignment with BEAUTY BAY's brand identity.
- Collaborate with the in-house design, photography, and video teams to produce high-quality assets that elevate our social media presence.
- Represent the Brand Team as a brand guardian, proactively championing content, trend and community insights in wider forums and collaborating with the wider Brand Team on the ideation of opportunities to grow brand awareness.
- Proactively research, collate and share opportunities and learnings from the social media industry and high performing brands to ensure BEAUTY BAY are always ahead of the trend curve and working to best practice.
Salary Range: £45,000 - £55,000 per annum
Beyond the competitive salary range, we offer a comprehensive benefits package including health insurance, pension scheme, 25 days annual leave, and flexible working hours.
If you are a talented Creative Media Executive looking to join a dynamic team, please apply now.
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