Digital Transformation Specialist
2 days ago
Job Title: Digital Transformation Specialist
Salary: £40,000 - £55,000 per annum (dependent on experience)
Location: London, UK
About CW Plus:
CW Plus is a leading healthcare charity dedicated to improving patient care and health innovation. We are seeking an experienced Digital Transformation Specialist to join our team and drive the development of our digital presence.
Job Description:
The successful candidate will be responsible for shaping and managing CW Plus's digital presence, including our website and social media channels. This will involve working closely with our Head of Communications and Marketing to develop and implement a data-driven digital strategy, leveraging tools such as Google Analytics and Meta Ads Manager.
Main Responsibilities:
- Develop and implement a digital transformation strategy aligned with CW Plus's business objectives.
- Leverage data analytics to inform and optimize digital marketing campaigns, ensuring maximum ROI.
- Manage and maintain CW Plus's website and social media channels, ensuring they are up-to-date, engaging, and consistent with our brand guidelines.
- Work closely with internal stakeholders to understand their digital needs and develop solutions that meet those needs.
- Stay up-to-date with the latest digital trends and best practices, applying this knowledge to continuously improve CW Plus's digital presence.
Requirements:
- Proven experience in digital transformation, digital marketing, or a related field.
- Excellent understanding of data analytics and its application in digital marketing.
- Strong communication and project management skills, with the ability to work effectively with cross-functional teams.
- Familiarity with Google Analytics and Meta Ads Manager.
- Experience with website Content Management Systems and Customer Relationship Management systems.
- Ability to interpret data and extract valuable insights.
- Commitment to the purpose and ethos of CW Plus.
Benefits:
- Competitive salary: £40,000 - £55,000 per annum (dependent on experience).
- Pension scheme with employer contribution of 8%.
- Holiday entitlement: 27 days per annum, plus UK bank holidays (pro-rata for part-time staff).
- Season ticket loan and other benefits available.
How to Apply:
Please submit your application, including your CV and a cover letter, to [insert contact information].
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