Director of Digital Growth

14 hours ago


Birmingham, Birmingham, United Kingdom next level - marketing, creative, PR & digital recruitment Full time

About the Role:

We are seeking a highly skilled and experienced Director of Digital Growth to join our team at next level - marketing, creative, PR & digital recruitment.

The ideal candidate will be responsible for shaping a comprehensive marketing strategy that drives short-term performance and supports long-term brand development and reputation.

A key aspect of this role will be to oversee the execution of integrated campaigns that achieve sales targets while developing long-term positioning in the market.

Key Responsibilities:

  • Developing and Refining Performance Marketing Strategies: The successful candidate will develop and refine performance marketing strategies across all channels, driving customer acquisition and increasing retention.
  • Budget Management and Optimization: You will be responsible for managing and optimizing the full marketing budget, ensuring it is aligned with business goals.
  • Data-Driven Decision Making: A data-first approach is essential, requiring you to drive innovation and ensure all marketing activities are aligned with business objectives.
  • Leadership and Team Development: Exceptional leadership and team development skills are required to lead cross-functional teams and drive go-to-market execution.

Requirements:

  • Digital Marketing Expertise: Proven experience in digital marketing, including PPC, social media, CRM, email, affiliates, retargeting, and management of multi-channel marketing strategies.
  • Commercial Acumen: Excellent commercial acumen, with a strong understanding of marketing ROI and return on investment.
  • Data Analysis: High proficiency in Excel and GA4, with the ability to analyze complex data sets and make informed decisions.
  • Cross-Functional Collaboration: Confident and experienced in working cross-functionally, with excellent communication and interpersonal skills.

Remuneration:

The salary for this role is estimated to be around £80,000 - £100,000 per annum, depending on experience, plus benefits and a hybrid working arrangement.



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