Marketing and Business Development Professional

6 days ago

Guildford, Surrey, United Kingdom Rgs Recruitment Full time

About the Role

Rgs Recruitment is seeking a highly skilled Marketing and Business Development Executive to join our team. This is an exciting opportunity for a motivated and experienced professional to take on a varied role within a leading law firm.

Key Responsibilities

  • Develop and maintain digital content for the firm's website and social media platforms, ensuring high-quality and engaging content that aligns with the firm's strategy.
  • Update lawyer profiles and other marketing collateral, ensuring accuracy and relevance.
  • Deliver monthly campaign metrics, providing valuable insights to inform future marketing initiatives.
  • Assist in drafting press releases and provide PR support, helping to maintain a positive public image for the firm.
  • Support the Marketing Communications Manager in preparing and managing award submissions, ensuring the firm's achievements are recognized and celebrated.
  • Assist in planning and executing webinars and seminars, managing logistics, invitations, and post-event follow-up, to educate and engage clients and stakeholders.
  • Create client mailings using the firm's eMarketing software, tailoring content to specific client groups and needs.
  • Produce and maintain content on the intranet platform, ensuring relevance, accuracy, and consistency.
  • Support the delivery and content updates of the new website, ensuring a seamless user experience.
  • Conduct research on clients, targets, and competitors, providing valuable insights to inform marketing strategies.
  • Update and maintain the master experience database, ensuring accurate and up-to-date information.
  • Manage the pitch index, ensuring it is current and reflective of pitch outcomes, to inform future business development initiatives.
  • Prepare pitch materials and other client-facing credentials, showcasing the firm's expertise and capabilities.
  • Assist in delivering directory submissions and managing the testimonial database, to enhance the firm's online presence.
  • Maintain and improve use of the CRM system, including mailing lists, relationships, and updates, to optimize marketing efforts.
  • Support the development of a new pitching and credentials system, to streamline business development processes.
  • Compile key RFP information, providing valuable insights to inform future marketing initiatives.
  • Support the key autumn campaigns across content generation, targeting, and follow-up, to engage clients and stakeholders.

About You

We are looking for a highly motivated and experienced Marketing and Business Development Executive who is skilled in using eMarketing platforms, websites, and CRM systems. You will have experience across both marketing and business development within a professional services environment and be able to work collaboratively as part of a team.

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