Marketing and Business Development Executive
1 week ago
RGS Recruitment is seeking a highly skilled Marketing & Business Development Executive to join our team at a leading law firm. As a key member of the marketing and business development teams, you will play a crucial role in delivering firm strategy and key projects.
Key Responsibilities- Content Creation: Produce and maintain high-quality digital content for the website and social media platforms, ensuring relevance and accuracy.
- Marketing Collateral: Update lawyer profiles and other marketing materials to ensure consistency and effectiveness.
- Campaign Metrics: Deliver monthly campaign metrics to track progress and inform future strategies.
- PR Support: Assist in drafting press releases and provide public relations support to enhance the firm's reputation.
- Award Submissions: Support the Marketing Communications Manager in preparing and managing award submissions to recognize the firm's achievements.
- Event Planning: Assist in planning and executing webinars and seminars, managing logistics, invitations, and post-event follow-up to engage with clients and stakeholders.
- Client Mailings: Create client mailings using the firm's eMarketing software to maintain relationships and drive business growth.
- Intranet Content: Produce and maintain content on the intranet platform, ensuring relevance and accuracy to support the firm's internal communications.
- Website Updates: Support the delivery and content updates of the new website to enhance the firm's online presence.
- Research and Analysis: Conduct research on clients, targets, and competitors to inform business development strategies.
- Database Management: Update and maintain the master experience database to track client interactions and preferences.
- Pitch Index: Manage the pitch index, ensuring it is current and reflective of pitch outcomes to inform future strategies.
- Pitch Materials: Prepare pitch materials and other client-facing credentials to support business development efforts.
- Directory Submissions: Assist in delivering directory submissions and managing the testimonial database to enhance the firm's reputation.
- CRM System: Maintain and improve use of the CRM system, including mailing lists, relationships, and updates to support business development efforts.
- Pitching and Credentials System: Support the development of a new pitching and credentials system to enhance the firm's business development capabilities.
- RFP Information: Compile key RFP information to inform business development strategies.
- Autumn Campaigns: Support the key autumn campaigns across content generation, targeting, and follow-up to drive business growth.
- Experience: Proven experience of eMarketing platforms, websites, and CRM systems, with a strong understanding of digital marketing principles.
- Skills: Excellent written and verbal communication skills, with the ability to handle multiple tasks and prioritize accordingly.
- Software: Proficient in using Microsoft Outlook, Word, Excel, and PowerPoint.
- Professional Services: Experience across both marketing and business development within a professional services environment.
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