Influencer Marketing Strategist
2 months ago
About Brave Bison
Brave Bison is a leading digital marketing agency specializing in influencer marketing and content creation. We partner with brands to develop innovative campaigns that connect with audiences on a deeper level.
Role Overview
We are seeking a highly motivated and experienced Influencer Marketing Strategist to join our growing team. In this role, you will be responsible for developing and executing influencer marketing strategies that drive brand awareness, engagement, and sales. You will work closely with clients, influencers, and internal teams to ensure the successful delivery of campaigns.
Key Responsibilities
- Develop and implement comprehensive influencer marketing strategies aligned with client objectives.
- Identify and vet potential influencers who are a good fit for our clients' brands and target audiences.
- Negotiate contracts and agreements with influencers, ensuring legal compliance and fair compensation.
- Manage influencer relationships and provide ongoing support throughout campaign execution.
- Track and analyze campaign performance, providing insights and recommendations for optimization.
- Stay up-to-date on industry trends and best practices in influencer marketing.
Skills and Qualifications
- Proven experience in influencer marketing, with a strong understanding of the creator economy.
- Excellent communication, negotiation, and relationship-building skills.
- Strong analytical and problem-solving abilities.
- Proficiency in social media platforms and analytics tools.
- Bachelor's degree in marketing, communications, or a related field.
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