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Brand Activation Manager

1 month ago

London, Greater London, United Kingdom Michael Page Full time

We are seeking a skilled Brand Activation Manager to join our client's team in Surrey.

Job Summary

This role involves leading a small team, delivering brand activations and driving strong relationships with FMCG retailers.

Main Responsibilities
  1. Developing and implementing brand activation and BTL strategies for the organisation.
  2. Managing budgets for BTL marketing and promotional activities.
  3. Creating and executing multi-channel campaigns for cross-sell and upsell.
  4. Reporting on engagement programme KPIs and analysing activity data.
  5. Leading a small team to achieve business objectives.
Qualifications and Experience

To succeed as a Brand Activation Manager, you should have:

  • Experience in a similar role within the FMCG industry.
  • Leadership skills and ability to manage a team.
  • Knowledge of market trends and branding strategies.
  • Effective communication and presentation skills.
  • Track record of success with retail partners.

Salary: £60,000 - £80,000 per year.