Retail Marketing Manager

3 weeks ago


London, Greater London, United Kingdom The Change Partners - Global talent specialists for a connected world Full time

Job Title: Retail Marketing Manager - European Brand Activation

Location: Europe

We are seeking a skilled Retail Marketing Manager to join our team in Europe. As a key member of our consumer electronics brand, you will be responsible for driving store traffic, increasing sales intent, and boosting brand visibility across physical and digital channels.

Key Responsibilities:

  • Deliver Product Launch Activations: Develop and execute product launch strategies to drive engagement and sales.
  • Enhance In-Store Experiences: Improve store layouts, visual merchandising, and customer interactions to boost customer loyalty.
  • Organise Events: Plan and execute events that attract new customers and drive sales growth.
  • Manage Content and Visuals: Create and implement content and visual strategies across physical and digital spaces.
  • Drive Brand Activations: Develop and execute brand activation plans to strengthen customer connections.
  • Optimise Digital Platforms: Analyse and optimise digital platforms to increase traffic and sales.
  • Oversee Flagship Store Event Programs: Lead the planning and execution of flagship store event programs.

Requirements:

  • 5+ years of experience in retail marketing management
  • Self-motivated and team-oriented
  • Strong data analysis and reporting skills
  • Experience with CMS tools and analytics platforms (e.g., Google Analytics)
  • Passion for digital trends and innovation
  • Culturally aware with knowledge of key events and trends
  • Strong project and budget management skills

Salary Range: €60,000 - €80,000 per annum, depending on experience



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