TikTok Campaign Manager

24 hours ago


Slough, Slough, United Kingdom TCL Electronics Europe Full time
About the Role

This is an exciting opportunity to join TCL Electronics Europe as a Social Media Executive. As part of our dynamic marketing team, you will be responsible for developing and executing a comprehensive social media strategy that drives brand awareness and engagement.

Responsibilities:
  • Strategic Planning: Develop and implement a social media strategy that aligns with TCL's business objectives and resonates with local audiences.
  • Content Creation: Produce high-quality content for Facebook, Instagram, and TikTok, working closely with the design team to ensure consistency and relevance.
  • Community Engagement: Foster meaningful relationships with followers by responding to comments, DMs, and mentions, and identifying opportunities to increase brand awareness.
  • Influencer Partnerships: Collaborate with influencers to promote brand products and services.
  • Performance Reporting: Track and analyze social media metrics to assess campaign effectiveness and refine strategies accordingly.
Requirements:
  • Expertise in social media management, particularly TikTok, Facebook, and Instagram.
  • Proficiency in creative content creation, including self-shooting, editing, and basic AI-assisted post-production.
  • Familiarity with consumer electronics or tech is beneficial but not mandatory; on-the-job training and support will be provided.
  • Strong analytical skills to interpret campaign data and inform strategic decisions.
  • Excellent project management skills to coordinate multiple campaigns and deadlines.

Estimated annual salary range: £45,000 - £55,000.



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