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Senior Brand Manager
2 months ago
We're seeking a seasoned Brand Leader to drive growth and innovation for our high-potential wellness brand. As Head of Brand, you'll develop and execute a comprehensive brand strategy, leveraging your expertise in omni-channel marketing and brand management.
Key Responsibilities:- Develop and execute the brand strategy, driving awareness, growth, and engagement across multiple channels.
- Lead creative ideation, managing in-house and external teams to deliver exceptional content.
- Serve as the brand guardian, ensuring consistent messaging and visuals across all platforms.
- Drive brand growth through strategic Above the Line (ATL) and Below the Line (BTL) marketing campaigns.
- Collaborate with internal teams to ensure seamless execution of campaigns.
- Build relationships with external partners and agencies to drive brand visibility.
- Lead on innovation and ensure the brand stays ahead of industry trends and cultural shifts.
- Proven experience in brand management within a high-growth consumer brand, ideally in wellness or beauty.
- Strong track record of developing and executing brand strategies that drive engagement and growth.
- Expertise in omni-channel marketing, with experience in both digital and retail.
- Strong communication and leadership skills, with a creative and strategic approach to problem-solving.
- Competitive salary and bonus scheme.
- The chance to take ownership of a high-growth brand and be part of its journey to scale.
- Opportunities for professional development and career progression.
- A hybrid working model (4 days per week in office) plus a package of additional benefits, including wellness perks and product discounts.