Director of Brand Experience
7 days ago
We are seeking an exceptional Director of Brand Experience to lead a fast-paced, creative and strategic role, managing a large team executing across Southern Europe Markets.
Your role will be responsible for the development and execution of the Europe South brand strategy, working closely with Retail Partners to deliver consistent, distinctive and revolutionary messages to clients and customers. Your focus will be to develop the yearly brand strategy, marketing calendars and activations per retailer, including New Product Development, in markets.
Key Responsibilities:- Owner of brand metrics, marketing plans & customer experience KPIs.
- Develop & create legacy brand moments, differentiating marketing calendars across Sephora and Department Stores.
- Build exceptional 360 off and online marketing & media plans shaped around maximising the customer purchase funnel to hit and exceed commercial objectives.
- Identify key levers for a flawless customer journey & online takeover.
- Bring thought-leadership and digital excellence to innovative and disruptive brand activity across the region.
- Work with local partners to identify partnership opportunities and experiential activations to drive brand awareness and customer acquisition.
- Lead clear processes within the EMEA team, with retailers and with global partners to ensure a 'world class' delivery is achieved across the region.
- Be the advocate of Europe South consumer trends and marketing needs with our Global Marketing partners.
- Lead the planning and launch of new retailers & market launch, alongside budget and process management.
- Oversee the delivery of the key priorities of your team.
The ideal candidate will have demonstrable marketing experience gained within beauty or retail, at a similar level, with experience leading a team, inspiring and coaching your team. Excellent communication skills, comfortable presenting, able to influence and articulate your point of view, with experience of budget and P&L management, will also be essential.
Why This Opportunity?This is a unique chance to join a high-growth, values-driven company, with a flexible hybrid model allowing you to work how best suits you. You will enjoy 25 days holiday (plus bank holidays) with an additional day to celebrate your birthday, inclusive parental leave policy, financial security and planning with our pension and life assurance for all, wellness and social benefits, generous product discount and gifting, and much more.
An estimated salary of €80,000 - €120,000 per annum, based on experience and location, reflects the company's commitment to attracting and retaining top talent.
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