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Senior Marketing Analyst
2 months ago
About the Role
We are seeking a highly skilled Senior Marketing Analyst to join our team at Harnham - Data & Analytics Recruitment. As a Senior Marketing Analyst, you will play a key role in supporting the growth of our business channels through actionable insights and data activation to stimulate revenue growth.
Key Responsibilities
- Analyse customer behaviour and marketing channel performance to inform business decisions
- Develop and implement data-driven recommendations to drive revenue growth
- Deliver investigative analysis on changes to performance and provide actionable insights
- Design and execute incrementality testing and experimentation to support measurement of marketing initiatives
- Collaborate with cross-functional teams to develop and implement data visualisation strategies
Requirements
- Strong experience in SQL and data visualisation tools
- Proven track-record of running incrementality tests and analysing results
- Expertise in working with digital platforms and marketing analytics tools
- Strong background in marketing analytics and data-driven decision making
About the Company
Harnham - Data & Analytics Recruitment is a leading recruitment agency specialising in data and analytics talent. We work with a range of clients across various industries to find the best talent for their business needs.